Comments on: 7 Ways to Lower Your Home Page Bounce Rate

By: Ian

Ian — Tue, 02 Nov 2010 08:56:54 +0000

@Leon I’d turn off the auto-start. I know if I’m in the office, the last thing I want is a video that starts playing the moment I land on the home page.

By: Leon

Leon — Tue, 02 Nov 2010 06:45:01 +0000

I have an animated auto video on my homepage, the video demonstrates the difference between our product and our compeditors. I also have an actual video that also is auto start, this too serves the same purpose and is on a page on its own for the purpose of the video and you can only see it via a link. My bounce rate is in the high 50% however most of this is coming from a facebook ad I have and its mostly people just clicking and may not be from our industry or location, they just got nothing better to do than surf. Many thanks for your help.

By: Stuart

Stuart — Mon, 18 Oct 2010 03:35:29 +0000

We reduced our bounce rate by giving people one of 3 options and placing all the other web design links we had at the bottom of the page. The e-commerce tip of putting you products near to the top is vital, so many websites have a ridiculous header images which pushes the actual products below the fold.

By: Rob

Rob — Tue, 10 Nov 2009 07:35:52 +0000

My popup makes me $2200 per month on average so I don’t really care if you hate me…

By: Allison

Allison — Tue, 10 Nov 2009 07:23:55 +0000

I wonder if bounce rate is even really that important? I don’t think it’s a truly adequate interpretation of how well your page is put together.
I know that I visit many pages.. read their blog entry quickly, leave a comment – and leave. There isn’t much to a blog than to do that.
Hmmm..

By: Ian

Ian — Wed, 04 Nov 2009 08:26:18 +0000

@Kris Good question, and I’m not sure. It depends on the behavior. A ‘bounce’ is when someone lands on one page of a site and then leaves the site right away. If you use tabs but didn’t come from a different referring domain (ie you’re opening tabs to view different pages on the same site) then it shouldn’t count as a bounce.

By: Kris

Kris — Tue, 03 Nov 2009 14:34:41 +0000

Good insight. I am curious, though, about how ‘new tab’ browsers like myself may or may not affect bounce rates. When I visit a site, I tend to open most of the interesting links in new tabs, then as I read the pages, I will close them one by one. Are the analytics tools out there smart enough to know to not treat these as true bounces, or are they deceived into recording the pages that are opened then closed as bounces?

By: Mr Norwich

Mr Norwich — Mon, 04 May 2009 03:51:56 +0000

Surely having a good ‘call to action’ getting the user to go somewhere will reduce bounce rate

By: Adam

Adam — Fri, 01 May 2009 16:01:56 +0000

Is there such thing as a good 70s porn flick?

By: isabelle newton

isabelle newton — Tue, 18 Nov 2008 09:40:12 +0000

Great advice. It’s a hard balance to achieve but when you do it’ll be worth the investment. Marrying design, functionality, security, content and load time will take effort but will be worth it in the end.