Don’t Depend on Your Spell Checker

May 22, 2007 by in Internet Marketing

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We’ve all made these kinds of groaners. It’s ‘palette’, not ‘palate’, I’m pretty sure.

Don’t depend on your spell checker. Computers will faithfully replicate your mistakes.

This one’s on AdAge. Ouch…

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Ian Lurie
/ @Portentint
Portent's Founder & CEO

Ian Lurie is founder and CEO of Portent Inc., an internet marketing agency that has provided internet marketing, including PPC, SEO, social and analytics services, since 1995. more >

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2 Responses to “Don’t Depend on Your Spell Checker”

  1. Jann - May 22, 2007 at 12:34 pm #

    I’ve seen a scanning/spellchecking error turn $8,000 dollars into 58,000 dollars. Your headline is right on.

    Reply
  2. Debra Birt - May 22, 2007 at 9:32 pm #

    Their was a thyme wen people gnu the rules of grammar and spelling. And if they kneaded help, they wood take a peak at a dictionary. Now won terns two Spellchecker. Watt a choice!

    Reply