I’ll Know it When I See It
Ian Lurie Jun 1 2006
Seth Godin has given form to any designer’s worst nightmare:
The marketer or boss who says “I’ll know it when I see it”.
No you won’t. Check out what Seth says:
http://sethgodin.typepad.com/seths_blog/2006/05/marketing_potho.html
Ian Lurie
CEO
Ian Lurie is CEO and founder of Portent Inc. He's recorded training for Lynda.com, writes regularly for the Portent Blog and has been published on AllThingsD, Forbes.com and TechCrunch. Ian speaks at conferences around the world, including SearchLove, MozCon, SIC and ad:Tech. Follow him on Twitter at portentint. He also just published a book about strategy for services businesses: One Trick Ponies Get Shot, available on Kindle. Read More
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