PPC Villain: PPC Worst Practices Blog
Ian Lurie Dec 20 2007
My staff are a bit of a sick bunch. That’s why I like them.
The PPC team has put together a PPC worst practices site: PPCVillain.com.
There are plenty of best practices sites, after all.
Here’s the first of what we hope will be many instructional videos:
Ian Lurie
CEO
Ian Lurie is CEO and founder of Portent Inc. He's recorded training for Lynda.com, writes regularly for the Portent Blog and has been published on AllThingsD, Forbes.com and TechCrunch. Ian speaks at conferences around the world, including SearchLove, MozCon, SIC and ad:Tech. Follow him on Twitter at portentint. He also just published a book about strategy for services businesses: One Trick Ponies Get Shot, available on Kindle. Read More
3 Comments
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I love the advice!
Make complete sense!
Who created the artwork for the PPV character? I digg it.
This video was simply fabulous. It reminded me of the voice in those Carbon videos on NPR’s website. Just a wonderful job, and a nice laugh for those of us that watch our pay-per-click campaigns too closely. I’ve added this to my own blog…just wonderful.
@imnotadoctor: One of my staff did it. We have some pretty good cartoonists here. I shudder to think what they draw me as…
@Jill: Thanks! I got a huge laugh out of it too.