SEO and Pay Per Click Management
Portent’s search marketing campaigns combine SEO and pay per click marketing to balance long-term and short-term goals:
Pay per click (PPC) management gets you customers and leads right away, and tests different keywords and messages. PPC, though, isn’t scalable. Every click costs you money.
Search engine optimization (SEO) builds traffic over the long term and provides scalability. SEO takes a long time – months, at least – but your cost-per-visitor declines as traffic grows.
Comprehensive SEO
Our SEO team will make your site more visible to search engines, improve relevance for specific key phrases and concepts and build off-site authority through link campaigns.
More about SEO
Precise Pay Per Click Management
Our Google- and Yahoo!-certified PPC team carefully tests ads, keywords and landing page elements to reduce click costs and improve your return on investment.
More about pay per click management
Contact Us For More Information
Contact us, and we’ll walk you through our process, what your site needs and provide options to fit your budget.