Comments on: Amazon Flunks Usability 101? Say it ain’t so… http://www.eigene-homepage-erstellen.net/blog/design-dev/amazon_flunks_usability_101_sa.htm Internet Marketing: SEO, PPC & Social - Seattle, WA Fri, 28 Aug 2015 16:10:55 +0000 hourly 1 http://wordpress.org/?v=4.3 By: Jim http://www.eigene-homepage-erstellen.net/blog/design-dev/amazon_flunks_usability_101_sa.htm#comment-2891 Mon, 17 Dec 2007 15:19:39 +0000 http://www.conversationmarketing.com/2007/12/amazon_flunks_usability_101_sa.htm#comment-2891 … I’d guess for SEO to increase the value of the words “personalized recommendation”

]]> By: Cam Beck http://www.eigene-homepage-erstellen.net/blog/design-dev/amazon_flunks_usability_101_sa.htm#comment-2890 Mon, 17 Dec 2007 15:09:48 +0000 http://www.conversationmarketing.com/2007/12/amazon_flunks_usability_101_sa.htm#comment-2890 I’m not as sure Amazon is wrong. “Sign In” is an action with indeterminate benefit. The eye is naturally drawn to links when scanning, so highlighting the benefit seems to make more sense here.

]]> By: steve http://www.eigene-homepage-erstellen.net/blog/design-dev/amazon_flunks_usability_101_sa.htm#comment-2889 Mon, 17 Dec 2007 14:58:03 +0000 http://www.conversationmarketing.com/2007/12/amazon_flunks_usability_101_sa.htm#comment-2889 I have struggled with this too. It’s been like this for a while.
Totally unclear.

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