http://www.eigene-homepage-erstellen.net/blog/internet-marketing/whats_a_lead.htm Internet Marketing: SEO, PPC & Social - Seattle, WA Fri, 28 Aug 2015 16:10:55 +0000 hourly 1 http://wordpress.org/?v=4.3 http://www.eigene-homepage-erstellen.net/blog/internet-marketing/whats_a_lead.htm#comment-2213 Tue, 19 Dec 2006 08:30:32 +0000 http://www.conversationmarketing.com/2006/12/whats_a_lead.htm#comment-2213 I think it’s worth considering that, depending on the complexity of the sale, it’s probably more than one interaction. Quite possibly, it’s reading an article or two, downloading a related white paper and attending a webinar/listening to a podcast.
It could be any combination of interactions that you determine actually denotes a prospect that actually will become a qualified lead.
This will evolve over time as you monitor what happens at your website and note the patterns for those who do transition up to sales conversations.

]]> http://www.eigene-homepage-erstellen.net/blog/internet-marketing/whats_a_lead.htm#comment-2212 Mon, 18 Dec 2006 04:39:34 +0000 http://www.conversationmarketing.com/2006/12/whats_a_lead.htm#comment-2212 Mailed a page to a friend, or filled in any of the other forms you have – send a mail, comment on this page, rate this recipe, etc – or spent more than nn minutes on your site. Stealing one of your images could count, too, especially if it’s your logo.

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