http://www.eigene-homepage-erstellen.net/blog/random/friday_book_review_on_sunday_b.htm Internet Marketing: SEO, PPC & Social - Seattle, WA Fri, 28 Aug 2015 16:10:55 +0000 hourly 1 http://wordpress.org/?v=4.3 http://www.eigene-homepage-erstellen.net/blog/random/friday_book_review_on_sunday_b.htm#comment-2888 Mon, 17 Dec 2007 13:03:07 +0000 http://www.conversationmarketing.com/2007/12/friday_book_review_on_sunday_b.htm#comment-2888 I’ve read this book twice and you’re spot on with your assessment. I’m also bewildered by how many organizations ignore such basic advice.
Of all the items you’ve bulleted, clear communication from management has to top my list. How many times have you worked for a boss that has gives fuzzy, if any, direction?

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