Tag Archives: Social Media
Featured Ian Lurie // 5 Oct, 2012
Social media politics: Portent goes primetime on KOMO 4 News
For folks who wanted to see a video of my KOMO 4 Primetime appearance: You can’t even tell that, as the camera came on, I was whispering “don’t say um or like don’t say um or like don’t say um or like.” You can see our report on the topic in this blog post. And… Read More
Internet Marketing Ian Lurie // 3 Oct, 2012
Social media and the presidential election: Our report
Update: Here’s the latest numbers and my take on them: Facebook political update: Debates, spam and a polling slam. Update: You can watch the video of my interview, now, in this blog post. My KOMO TV appearance 10/3 was a bit of surprise, and our research wasn’t written up as prettily as I’d like. Still,… Read More
Internet Marketing Ian Lurie // 3 Oct, 2012
I’m on KOMO 4 News Primetime
Update: You can watch the video of my interview, now, in this blog post. I’m going to be on KOMO 4 News Primetime tonight, speaking in a 3-minute segment about social media’s growth and influence in this year’s Presidential race. We’ve been researching Facebook/Twitter interactions and the election for about 5 months—I’ll be talking about… Read More
Featured Bryden McGrath // 18 Sep, 2012
Best Practices: New Twitter Headers and Mobile Updates
Twitter rolled out a slew of changes today. The big conversation piece: The addition of profile “header” images. These images are just like Facebook and Google Plus headers. But on Twitter, the new header section also houses your all-important profile picture, name, handle, bio, location, and website. This update affects both Twitter’s web client and… Read More
Social Media Isla McKetta // 17 Sep, 2012
Why I Hate the Twitter Follow Limit
We wanted to flip the tables on internet marketing this week and take a look at one of the limitations of Twitter from a user perspective. You may not know this yet, but there is a limit to how many of your fellow tweeters you can follow. I found out the hard way. As a… Read More
Jack Martin // 3 Aug, 2012
Mariners Social Media Night
Since moving downtown to the Smith Tower, Portent has been getting a lot more social in Seattle. So when we saw that the Mariners were hosting a Social Media Night on August 1st, we grabbed our smart phones and headed over. Social Media Night Many sports organizations have been early adopters of social media, and… Read More
Social Media Ian Lurie // 31 Jul, 2012
Your social media routine – slides from the webinar
I did the 7th Portent webinar today. The topic: Your social media routine. I talked all about tying together tools like Pocket, If This, Then That and Buffer to make social media marketing more efficient. The handy-dandy link bundle is here. The audio file, for all you podcast listeners out there: [ Your social media… Read More
Social Media Bryden McGrath // 9 Apr, 2012
How to Upload More Original Content to Pinterest: Pins for 31 Categories
By now, we all know Pinterest is the “latest,” “greatest” and “hottest” social network out there. Pinterest boasts some eye-popping statistics, like the fact that it passed Twitter in referrals and broke into the top 30 US sites in terms of pageviews in February. Still, the hullabaloo over copyright issues has scared some users away. Pin It Terms… Read More
Social Media Bryden McGrath // 21 Mar, 2012
44 Ways ‘The Hunger Games’ Social Media Campaign Increased the Movie’s Odds of Success
In Suzanne Collins’ post-apocalyptic young adult novel The Hunger Games, 16-year-old Katniss Everdeen finds herself in a televised fight to the death with other teenagers. If she’s to survive, she’ll need some luck. But when it came to making sure the $75 million Hollywood adaptation would be a success, Lionsgate knew luck wasn’t something they could… Read More
Katie L Fetting // 9 Mar, 2012
Humor & Sharing Behavior: How Laughter Rules the Web
And you thought it was kittens and porn! (There’s plenty of that, too…) Funny people are popular people. How else can we explain an average-looking dude like Jason Sudekis scoring some of the hottest Betties in Hollywood? But when X = funny, well, that’s another story. And as marketers – hockers of hope, deliverers… Read More
R.J. LaCount // 2 Mar, 2012
Facebook’s Timeline “Like Gate” Bug Solution (For Now)
UPDATE: Facebook has fixed the bug! Here’s the deal – Facebook released their new Timeline for business pages along with a bug that broke our ability to redirect users to a hidden page after clicking “like.” They’ve fixed the bug now, but in the meantime we put together a template that uses an in-frame like… Read More
Katie L Fetting // 27 Feb, 2012
SNEAK PEEK: Ian Lurie to Present Data-Driven Content Strategies at Tomorrow’s SEOMoz PRO Webinar
Friends, SEOmans, eMad Men— LEND IAN YOUR EARS. Tomorrow at 10:30 a.m. (PST), Ian Lurie, CEO and Webfather of Portent, Inc., will give an exclusive webinar at SEOmoz. His free-to-all-comers presentation “Data-Driven Content” will illuminate, educate, inform and otherwise rock your search marketing world. (We hope.) Topics Ian will cover include: Why great content is… Read More
Jack Martin // 24 Feb, 2012
Steve Martin’s Twitter Book Teaches Us 4 Lessons in Engagement
Steve Martin and his Twitter book make this Twitter Tuesday funny. Since starting as a stand-up comedian in the late 60s, Steve Martin has been an actor, playwright, author, and one hell of a banjo player. In 2010, Martin brought his famous persona to the digital frontier: social media. Steve Martin hit the social media… Read More
Social Media Bryden McGrath // 21 Feb, 2012
7 Celebrities on Twitter We Could Actually Learn From
You might be like me. Sure, I follow a couple of my favorite comedians or musicians on Twitter, but overall, I don’t really care about the tweets of the rich and famous, or that Blue Ivy isn’t a Batman villain. However, in my never-ending quest for social media knowledge, I figured there was a thing… Read More
Social Media Jack Martin // 14 Feb, 2012
Why Your Twitter Profile Picture is More Important Than You Thought
It’s Twitter Tuesday, and my study of good Twitter profile pictures has yielded some blog-post-worthy results. But first, a question: If a tweet falls in the forest, will anyone read it? You’re churning out 140 characters of brilliant headlines and observations. You’re promoting great content through links. You’re participating in relevant hash tags. And you’re… Read More