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{"id":41974,"date":"2013-02-14T16:05:23","date_gmt":"2013-02-15T00:05:23","guid":{"rendered":"https:\/\/new.eigene-homepage-erstellen.net\/?post_type=ebook&p=41974"},"modified":"2018-12-07T10:27:48","modified_gmt":"2018-12-07T18:27:48","slug":"product-listing-ads-for-beginners","status":"publish","type":"ebook","link":"https:\/\/eigene-homepage-erstellen.net\/ebook\/ppc\/product-listing-ads-for-beginners","title":{"rendered":"Product Listing Ads for Beginners"},"content":{"rendered":"\n

Don’t be left in your competitors’ PLA dust. This book can help.<\/p>\n

A small business owner is used to being a jack-of-all-trades, but even the most dexterous of us needs a little expert advice from time to time. Portent’s Director of Search Marketing Elizabeth Marsten has jammed nearly a decade of PPC experience into her latest eBook, “Google Product Listing Ads for Beginners,” all for free.<\/p>\n

This easy-to-follow, step-by-step guide allows you to dip a toe in the Product Listing Ad world with immediate, actionable recommendations that will put your product on the PLA map.<\/p>\n

This eBook will teach you how to:<\/h2>\n
\n
Determine if PLAS are right for you<\/li>\n
Set up a Merchant Center account<\/li>\n
Get started in Webmaster Tools<\/li>\n
Establish a product feed both manually and by plug-in<\/li>\n
Stay “fresh” in Google’s eyes<\/li>\n
Bid for PLAs<\/li>\n
Monitor the profitability of your PLAs<\/li>\n
Use negative keywords to better target your customers<\/li>\n
And a whole lot more…<\/strong><\/li>\n<\/ul>\n
“Google Product Listing Ads for Beginners” is essential if you’re a small business trying to navigate the choppy waters of Google’s latest roll-out. We’ve figured out the hard stuff for you. Now you just need to get started.<\/p>\n
About the Author<\/h2>\n
Author Marsten is Portent‘s PPC shaman-tsar-chief-jefe – or, more officially, our Director of Search Marketing. She enjoys search marketing, chocolate, kendo and long walks on the beach. Most of all, she enjoys high volume eBook sales. Hint.<\/p>\n
For more of Elizabeth’s PPC know-how, check out her eBook “Write Ad Copy that Inspires Greatness<\/a>”.<\/p>\n<\/body><\/html>\n","protected":false},"excerpt":{"rendered":"
We figured out PLAs so you don’t have to<\/p>\n","protected":false},"author":6,"featured_media":15748,"template":"","meta":{"_acf_changed":false,"content-type":"","advgb_blocks_editor_width":"","advgb_blocks_columns_visual_guide":"","footnotes":""},"ebook-category":[559],"coauthors":[],"class_list":["post-41974","ebook","type-ebook","status-publish","has-post-thumbnail","hentry","ebook-category-ppc"],"acf":[],"yoast_head":"\nProduct Listing Ads for Beginners - Portent<\/title>\n<meta name=\"description\" content=\"This easy-to-follow guide helps you implement Product Listing Ads with immediate, actionable recommendations that will put your product on the PLA map.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.eigene-homepage-erstellen.net\/ebook\/ppc\/product-listing-ads-for-beginners\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Product Listing Ads for Beginners - 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