{"id":26734,"date":"2014-10-30T16:03:18","date_gmt":"2014-10-30T23:03:18","guid":{"rendered":"http:\/\/www.eigene-homepage-erstellen.net\/?p=26734"},"modified":"2023-08-08T11:28:11","modified_gmt":"2023-08-08T18:28:11","slug":"google-data-highlighter","status":"publish","type":"post","link":"https:\/\/www.eigene-homepage-erstellen.net\/blog\/seo\/google-data-highlighter.htm","title":{"rendered":"Google’s Data Highlighter: Your New Favorite Backup Plan"},"content":{"rendered":"\n

We all know the importance of Schema markup<\/a> and rich snippets<\/a> on your search results. We’ve written about the importance of getting markup implemented<\/a> on your web page and getting rich snippets showing in your search results. And you should. Schema markup is the best solution to getting rich snippets to show up in search results.<\/p>\n

But what if you can’t? Implementing schema markup requires dev resources, coding skills, and file access that aren’t always the most available. Maybe you need something quick and dirty. Well, that’s where the Data Highlighter in Google Webmaster Tools comes in.<\/p>\n

What is the Data Highlighter?<\/h2>\n
The Data Highlighter is your new shortcut to rich snippets in Google. If you haven’t played around with it, you definitely should.<\/p>\n