{"id":48102,"date":"2021-03-02T07:00:25","date_gmt":"2021-03-02T15:00:25","guid":{"rendered":"https:\/\/www.eigene-homepage-erstellen.net\/?p=48102"},"modified":"2021-07-26T16:37:30","modified_gmt":"2021-07-26T23:37:30","slug":"how-long-should-your-blog-post-be-for-seo","status":"publish","type":"post","link":"https:\/\/www.eigene-homepage-erstellen.net\/blog\/seo\/how-long-should-your-blog-post-be-for-seo.htm","title":{"rendered":"How Long Should Blog Posts Be? An Analysis of Word Count Data"},"content":{"rendered":"\n

“Does size matter?”<\/p>\n

That’s one of the most common questions clients ask me about their blog posts. My short answer is, “yes, of course, blog post length is important, but it’s how you use your word count that matters most.”<\/p>\n

Since Google’s algorithms don’t have a minimum word count for content and blogs, content quality outweighs quantity. Search engines try to find content that directly relates to the intent behind the user’s search query. If your content is optimized for relevant keywords and directly answers the user’s question, your chances of ranking increase.<\/p>\n

Instead of fretting about blog length, your energy is better invested in developing the content structure, information, and resources your users need.<\/p>\n

Ultimately, as the saying goes, your blog post should be as long as it needs to be. But I know you want a more definitive answer. And despite Google’s amorphous algorithms, I do have an answer for you about this question.<\/p>\n

How Many Words Is the Average Length of a Blog Post?<\/h2>\n

Your average blog post length should range between 2,319 words and 2,620 words.
\nAnd now it’s time for a big ol’ disclaimer. My answer is conjecture. To calculate the average word count, I analyzed Portent’s top-performing blog posts to speculate the ideal word count range. I chose to use our blog rather than search results because we have more than 125 blog posts currently ranking on Google’s first page, many of which also have featured snippets<\/a>.<\/p>\n

I averaged the word count for the 50 most-visited posts by organic pageviews between February 2020 and February 2021. All of these articles earned at least 1,000 unique pageviews from organic search.<\/p>\n

Here’s a breakdown of the data for the 50 posts I analyzed.<\/p>\n