{"id":48402,"date":"2019-06-11T07:00:28","date_gmt":"2019-06-11T14:00:28","guid":{"rendered":"https:\/\/www.eigene-homepage-erstellen.net\/?p=48402"},"modified":"2021-06-21T14:37:51","modified_gmt":"2021-06-21T21:37:51","slug":"how-to-track-micro-conversions-with-google-analytics","status":"publish","type":"post","link":"https:\/\/www.eigene-homepage-erstellen.net\/blog\/cro\/how-to-track-micro-conversions-with-google-analytics.htm","title":{"rendered":"How to Track Micro Conversions with Google Analytics"},"content":{"rendered":"\n

To immediately clear the air, this post is not about why<\/em><\/strong> you should be tracking micro conversions. If you are a seasoned marketing professional, you already understand the importance of them<\/a>.<\/p>\n

This post is about how you can use Google Analytics (GA) coupled with Google Tag Manager (GTM) to identify and track the end-impact of those micro conversions.<\/p>\n

You will be able to set up segments within GA that are tied to a specific micro conversion on your site and answer the question,<\/p>\n

“Are people who experience this micro conversion more or less likely to achieve a macro conversion?”<\/p><\/blockquote>\n

Some examples of other types of questions you’ll be able to answer include:<\/p>\n