Tim Mehta, Author at Portent

Portent Blog Posts From Tim Mehta

Fundamental UX Principles

How to Increase Conversion Rates with 9 Fundamental UX Best Practices

Illustration demonstrating the concept of isometric A/B testing

How You Can Run A/B Tests on Low-Traffic Sites

What to Do If Your Conversion Rates Drop: A Checklist

Screenshot example of where a clear "next step" CTA should go on the Diesel checkout page

9 E-commerce A/B Test Ideas You Must Try

June 11, 2019 CRO

How to Track Micro Conversions with Google Analytics

September 11, 2018 CRO

Empowerment Vs. Manipulation: A Rant

See how Portent can help you own your piece of the web.