Tag Archives: Development
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Andy Schaff // 6 Oct, 2015
Can and Should I Run WordPress in Parallel with my Existing Site?
This is a question I get asked a lot as senior developer at Portent. A client, new or existing, has an established site running on some platform, and wants to add on a blog, a microsite, or the ability to easily control top-of-funnel marketing content. Technically, “in parallel” means WordPress (WP) is set up to… Read More
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Portent Staff // 14 Jan, 2014
A Front-End Workflow For The Evolving Web
The Setup Front End Development is a fairly new concept. Back when “Webmaster” was an actual job title there was no real “development” on the front end. Websites were structured using tables, CHSS and SSP were being joined together to make what eventually would be CSS. The web was still primarily a place for documents,… Read More
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Portent Team // 6 Aug, 2013
Stop Writing Blog Posts: Ideas for Interactive Content
If you’re like me in the kitchen, sometimes you want to add a little North African flavor to dinner. After some light Googling the other night, I found plenty of couscous recipes, but I also found this culinary gem: “5 Couscous Cooking Mistakes to Avoid.” Wait, what? “Cooking” couscous amounts to no more than adding… Read More
Portent Staff // 2 Mar, 2012
Facebook’s Timeline “Like Gate” Bug Solution (For Now)
UPDATE: Facebook has fixed the bug! Here’s the deal – Facebook released their new Timeline for business pages along with a bug that broke our ability to redirect users to a hidden page after clicking “like.” They’ve fixed the bug now, but in the meantime we put together a template that uses an in-frame like… Read More
Portent Staff // 17 Mar, 2011
Google Product Feed Updates & Rich Snippets
Technically this information isn’t strictly PPC, but it sure affects you if you are running or using a product feed for things like Product Extension Ads or Product Listing Ads and the feed suddenly disappears, disabling all your precious AdWords attributes and rendering the Auto Targets tab useless. Tragic, right? So here is a breakdown… Read More
Ian Lurie // 13 Jun, 2008
How To: Create a Great 404 Page Not Found Error Page
I hate seeing these: It’s a waste. You put all that work into creating a great site. Someone makes a mistake like mis-typing a page name, or they click a bad link on someone else’s site, and you drive them away with the internet equivalent of a wagging finger. By the way, this is a… Read More
Portent Staff // 9 Jun, 2008
Search Engine Optimization Before Development & Design
Question: When should a company bring a search engine optimization (SEO) consultant into designing a new web site? Answer: Immediately! I just read an article where the author states that the time to hire a search engine optimization consultant is right after the design is finished, before the content is written. Wow! There’s a disaster… Read More